A number of years ago, i was talking to one of the manager’s of the biggest gym in the area, and he proudly boasted that they had 6000 members. I looked around at the training area and asked him, “what if they all show up”?, he replied “oh there’s no chance of that”, i then told him that at best you couldn’t fit more than 60 people (at a push) in the gym area, so asked him again, what if even 10% show up, he told me again “there’s no chance of that”! That would still be 600 people (10%)!!
I told him its a sad situation when if you get 60 people, you’re at your maximum, and that’s only 1% of your membership!!! He replied that they rarely had that and most people never showed up after their initial couple of weeks. He went on and told me that the gym machines were all rented and they needed at least a couple of thousand members to pay the overheads and staff.
They would employ sales staff to attract people in supermarkets, getting them to sign direct debits, and this was a process that happened 4-5 times per year, constantly looking for new people because a large percentage would cancel their membership once they realised they never went!
I found out over the years that this practice was common throughout most big scale gyms, and was saddened to see so many people signing up for the new gyms, only to share their dissatisfaction with me when they found out they didn’t use their membership, like i warned them before they signed.
If you’re part of my programme, or using this site to further develop your physical and mental potential, you know you’re not going to get short-changed, given “fancy” advice, or diets that are in fashion for a few weeks. YOU KNOW that you will get tried and tested advice, common sense and a programme that will last you for life!
You may have been a victim of gym mis-selling, been members of countless weight loss clubs, or just not had enough confidence to get into great shape once and for all? Whatever your situation, you can be sure this is the forum where you can get the answer to any question you have, as well as being able to write your own story/experience to inspire others!
Keep your thoughts coming in,